Spirit Stores for your team, nonprofit, or family!
Using an online apparel store to promote your team makes the entire process simple, organized, and stress-free. Instead of collecting sizes, tracking payments, or juggling order forms, your players, families, and fans can browse and purchase on their own time from any device. An online store keeps everything in one place—designs, pricing, deadlines, and inventory—while ensuring every order is processed correctly. With The County Press managing everything for your organization—from building the store to producing and fulfilling each order—you get a clean, professional way to showcase your team’s brand, boost spirit, and streamline fundraising without adding extra work for coaches or organizers.
- STEP 1: Choose your program model
- STEP 2: Choose your designs
- STEP 3: Choose your primary colors
- STEP 4: Choose your timeline
PROGRAM OPTIONS
| BASIC | EXPANDED | CUSTOM | |
|---|---|---|---|
|
Choose from our 200 most popular, proven, high-quality garments |
✓ |
✓ |
✓ |
|
Choose from trendy fashion items |
✓ |
✓ |
|
|
Choose from our full 20,000 item inventory |
✓ |
||
|
Includes hats if desired / Minimum |
✓/12 |
✓/20 | |
|
Embroidery offered / Minimum |
✓/12 | ✓/20 | |
|
Speciality decoration (Chenille, glitter, etc) |
✓ | ||
|
Promotional items offered1 |
✓ | ||
|
Add accessories & sports equipment |
✓ | ||
|
Number of items allowed in the store2 |
Max 6 |
Max 10 |
Max 20 |
|
Number of designs/imprints included |
1 |
Up to 23 |
Up to 43 |
|
Custom graphic design included |
Choose a stock design, or provide your own!4 |
✓ |
✓ |
|
Personalization (Names), option per item |
$10/ea |
$9/ea |
$8/ea |
|
Personalization (Numbers), option per item |
$5/ea |
$4/ea |
$3/ea |
|
Fundraising option5 |
✓ |
✓ |
✓ |
|
Store launch timeline |
3-4 business days |
5 business days |
5-7 business days |
|
Minimum # of items sold6 |
24 |
48Options if not met6 |
96Options if not met6 |
|
Minimum store open period |
2 weeks |
None |
None |
|
Production time, after the store closes |
8 business days |
10 business days |
10-15 business days |
|
Order bagging, charged to customer |
$3 per order |
$2 per order |
$1 per order |
|
Boxing order bags by teacher/team/etc |
$25 fee |
$10 fee |
FREE |
|
Custom domain name included |
|
✓ |
✓ |
|
Set up fee7 |
$0 | $50 | $100 |
1 Promotional items are sold based on a minimum number sold. If your store does not sell the minimum quantity for that promo item, your organization will be required to purchase the balance for their own resale or use. Promo items are not included in the total minimum item count for the store.
2 Additional items can be added for either a sales price increase per item before the store launches (Basic Stores: $1; Expanded Stores: 75¢; Custom Stores: 50¢), or $25 that is deducted from your fund-raised amount.
3 Additional imprint design options can be added for either a sales price increase before the store launches (Basic Stores: $1; Expanded Stores: 75¢; Custom Stores: 50¢), or a $25 upgrade that is deducted from your fund-raised amount. This is per additional design.
4 If a professional graphic designer is requested, each item is raised by $1 (per design) in the store to cover design services.
5 Choose the fundraiser mark-up amount. This figure, plus 5% will be added to each item to cover credit card processing fees. When production is completed, County Press will cut a check for the fund-raised amount, less any fees accumulated from upgrades or adjustments selected.
6 If a store does not reach the minimum quantity requirement, all orders are refunded to the purchasers from Basic Stores. Expanded and Custom Stores are given options to fulfill the orders by choosing one: The organization may purchase the balance of the minimums; or choose to have their fund-raising amount reduced. The fundraising adjustment option is detailed after the store is closed, and is specific to each store/how many items have been sold compared to the required minimum.
7 Set up fee deducted from the fund-raised amount. If the store does not include fundraising, each item will be increased by a minimum dollar amount.

